
ABOUT OPTIMUM
IMPACT COACHING
At Optimum Impact Coaching, we believe effective leadership development starts with understanding people. Our collective expertise brings together seasoned leaders and experienced coaches with diverse perspectives to tailor coaching to the unique needs of each leader, team, and organization. Through trusted relationships, practical insights, and intentional shifts in behavior, we help leaders build clarity, strengthen trust, align teams, and turn personal growth into meaningful, lasting organizational impact, while experiencing more joy and fulfillment in their work.
Our Story
Optimum Impact Coaching began in 2000 when consulting partners Roberta Fiore-Kittell and Dr. Bonnie Maitlen came together around a shared belief: great coaching is personal, practical, and helps people achieve meaningful results. Roberta brought deep executive coaching and human resources experience, while Bonnie contributed expertise in life planning, leadership development and team coaching, working with leaders and teams around the world.
In 2019, Kevin Logeman joined the team to expand the offering and grow the business, bringing global human resources leadership experience and a passion for helping people and teams perform at their best.
Over time, we've continued to grow our team to better serve the needs of our clients. Sarah Callihan brings expertise in strategy, culture, and organizational change. Megan Davies adds extensive experience in leadership development and career transitions. And Dallas Auvil brings a unique perspective as a physician, psychiatrist, and former healthcare executive.
Today, our collective expertise allows us to work with leaders at different levels, across industries and organizational structures, and through a wide range of challenges and growth opportunities. We take the time to understand each client's needs and connect them with the coach and approach that's the best fit for them.
Vision and Values
Our Vision
We recognize how organizations value their leaders. Our goal is to increase that value exponentially. We believe every leader has strengths and potential worth developing. Our goal is to help leaders recognize those strengths, build on them, and make intentional, sometimes subtle, changes that improve how they lead, work with others, and achieve results.
Through personalized coaching, leadership development, and team effectiveness coaching, we help leaders gain confidence, strengthen their influence, make better decisions, navigate challenges, and contribute greater value to their teams and organizations. By turning personal insights into purposeful action, we help leaders grow in ways that advance their careers, strengthen organizational performance, and create meaningful, lasting impact with powerful positive results.
Our Values
Our work is grounded in trust, integrity, intentionality, and a genuine commitment to helping people succeed. We value the trust and confidence our clients place in our people and our processes and believe that great coaching requires curiosity, mindful and active listening, understanding, healthy boundaries, and respect for each person's unique experiences and perspectives.
Our Coaches
Shared Commitment. Personalized Coaching. Meaningful Impact.
Great coaching starts with the right connection. Our team brings together seasoned executives, credentialed coaches, and diverse industry perspectives to help leaders and organizations navigate complexity, grow with confidence, and achieve meaningful results.
We believe coaching should be as individual as the people we serve. Through our collective expertise and people-first approach, we take the time to understand your goals, challenges, and culture—connecting you with the coach whose experience, perspective, and style best fit your needs.
Together, we help leaders create clarity, strengthen trust and influence, build alignment, and take purposeful action that drives lasting impact.

“I am always amazed at the greatness that is found in every individual I coach. Often, they don't see it until it is brought out through the coaching process. Subtle moves make a difference and I often hear that coaching has been transformational.”
BONNIE R MAITLEN, Ed.D., BCC, PCC
Bonnie brings extensive experience coaching CEOs, presidents, senior executives, and leadership teams across business, healthcare, and higher education. Having worked in more than 34 countries, she combines a global perspective with deep expertise in communication, executive presence, and leadership development.
Known for challenging assumptions and helping leaders see new possibilities, Bonnie empowers clients to find their voice, build confidence, and strengthen their influence. Her coaching helps leaders communicate with greater clarity and assertiveness, navigate complex challenges, and prepare for expanded responsibilities. Drawing on her research and experience aligning leadership development with business strategy, Bonnie helps individuals and teams achieve breakthrough results, greater effectiveness, and lasting personal and professional growth.
ROBERTA FIORE-KITTELL, MCC
Roberta brings more than 20 years of experience coaching hundreds of CEOs, executives, physician leaders, and emerging talent across Fortune 500 companies, healthcare, and higher education. As one of only seven hundred coaches in the world to achieve Master Certified Coach (MCC) by the International Coaching Federation, and a former Chief Human Resources Officer, she combines advanced coaching expertise with firsthand executive experience.
Recognized for her expertise in leadership presence, Roberta co-created a research-validated model that helps leaders understand how their behaviors influence others. Known for her extensive toolkit of practical strategies, she helps clients make intentional changes that strengthen trust, credibility, and influence. Her personalized approach delivers measurable, sustainable improvements in leadership effectiveness while helping clients lead with greater confidence, impact, and joy.

“I believe an individual’s DNA cannot be changed, but people can learn to shift their behaviors for more successful interactions with others and increased effectiveness.”

“As a coach, it is important that I help individuals recognize their gifts and put them into productive action.”
KEVIN D LOGEMAN, MBA
Kevin brings extensive global leadership experience in human resources, talent development, and organizational effectiveness. Having worked across international markets, he understands how cultural differences, people practices, and leadership styles shape team dynamics and business performance.
Drawing on his expertise in talent assessment and development, Kevin helps executives recognize their strengths, adapt their leadership approach, and build engaged, high-performing teams. His practical, people-first coaching style reflects his passion for helping people do their best work, deliver exceptional results, and find greater fulfillment and enjoyment in their careers.

“I believe lasting growth emerges when we explore new perspectives, embrace change, and take purposeful action.”
DALLAS AUVIL, MD
Dallas brings extensive experience as a physician, psychiatrist, and healthcare executive, helping leaders navigate complexity, make difficult decisions, and lead through change. As a former System Chief and Medical Director, he guided physicians, administrators, and multidisciplinary teams through organizational challenges and strategic initiatives. His nonprofit leadership experience further shaped his people-first approach.
Combining a deep understanding of human behavior with firsthand executive experience, Dallas brings a calm presence, thoughtful questions, and practical insight to coaching. He helps leaders uncover underlying challenges, strengthen communication and trust, and gain the clarity and confidence to take purposeful action and achieve meaningful results.
MEGAN DAVIES, ACC
Megan brings more than 20 years of experience coaching leaders at all levels, combined with senior leadership roles in professional services, human resources, and organizational development. As a Director and SVP, she has built and led high-performing teams, advised senior executives, and supported global HR initiatives.
Drawing on this experience, Megan combines empathy, intuition, and powerful questions to help clients explore new perspectives, challenge assumptions, and identify practical paths forward. Her personalized approach helps leaders build confidence and resilience, navigate complex situations, and achieve their goals with greater clarity and courage. She is passionate about helping clients recognize their potential and turn insight into meaningful personal and professional growth.

“I believe each client is unique. I help them see perspectives they may not have considered and discover their true potential."
SARAH CALLIHAN, ACC
Sarah Callihan helps leaders tap into their best thinking, cut through competing priorities, uncover key insights, and identify practical next steps. Her curiosity, steady presence, and insightful questions help clients gain clarity and see new possibilities.
Drawing on more than 20 years as a senior leader at the world’s largest professional services firm, Sarah has guided US and global CEOs, boards, and executive teams through complex strategy and culture shifts. Today, she coaches experienced executives navigating uncertainty, emerging leaders taking on greater responsibilities, and teams seeking greater alignment and impact.
Sarah helps clients make confident decisions, strengthen their presence and influence, build trust and accountability, and navigate change with resilience and purpose.

“I believe the most powerful shifts happen when individuals feel supported, stay curious, and gain the clarity to choose their next step. Coaching creates the space for that."

“It is rewarding when clients recognize their opportunities and move toward futures they did not know were possible.”
DANIEL COUNTRYMAN, MAE
Identifying and creating instructional methods that help individuals develop personally and professionally has been a key driver for Dan. After starting his career in education, Dan moved into a corporate role where he spent 20+ years developing training materials, delivering training programs, and managing global projects.
Dan spent several years in Europe project managing a multi-national merger that affected thousands of individuals. By managing consistent program delivery using a disciplined approach in over 25 countries, the project was recognized by the client as an outstanding success.
Dan has developed tools and processes for managing hundreds of training events for large international projects which maximized efficiencies and increased client satisfaction.
Dan is the author of Values Architect, a personal development tool which helps individuals evaluate their core values.

